Branding and Visual Identity
Our visual identity is based on two premises: the idea of network and connection, field of activity and people, combined with the idea of versatility, ability to adapt, figured by the image of the papaya fruit.
Our standard colors mature gradually, generating a versatile and striking palette, like the actual fruit. Our aesthetics assumes clean lines and shapes, which refer to the work done carefully by hand. As a result, we assume a language that seeks to unite the idea of organic and the relation with the environment with the technique, the detail of the creation made by hand. Both are fundamental to our work as a company.